A nationwide insurance and warranty provider was struggling to connect with leads despite reaching out to consumers who had requested quotes. Many of their outbound calls were either being blocked by carriers or displayed with negative labels like “Spam Likely,” leading to a sharp decline in answer and conversion rates. Without visibility into their phone number reputation, the company couldn’t pinpoint why performance was dropping, leaving agents unproductive and outbound KPIs in decline.
The provider partnered with Numeracle to implement a comprehensive Number Reputation Management solution, gaining visibility into how their phone numbers were being perceived across the network. Numeracle identified that a portion of their outbound calls were being blocked at the carrier level due to negative reputation.
- 1,289% increase in daily calls delivered (from 18K to 250K)
- 872% increase in live answer rate
- 16% increase in overall call delivery
- 0% of calls blocked at the carrier level
- Improved agent productivity and outbound campaign performance
Overview
For insurance providers, outbound calling is essential to quoting, lead follow-up, and closing policies. But when calls are mislabeled as “Spam” or blocked entirely, contact rates drop and agent productivity suffers. This nationwide insurance and warranty provider was losing valuable leads due to poor phone number reputation, with no visibility into how their calls were being treated by carriers. They needed a trusted solution to restore call delivery, protect their brand, and get agents back on the phone with qualified prospects.
The Challenge
Despite calling consumers who had requested quotes, the provider saw declining contact and conversion rates. Calls were being blocked or flagged as spam, and agents struggled to connect. Without insight into number reputation, the team couldn’t diagnose why performance was dropping, leaving campaigns stalled and KPIs in decline.
The Solution
By working with Numeracle, this customer was able to determine 1-2% of all outbound dials were indeed being rejected by the carrier and blocked due to negative phone number reputation.
After implementing a Number Reputation Management solution, calls originally blocked by wireless carriers at the network level were now delivered and spam labels were identified and corrected. With so many more calls now being delivered, call volume and answer rates increased, leading to a remarkable boost in overall customer interaction and satisfaction, ultimately revitalizing their outbound calling KPIs.
The Results
When Reputation Management was employed to protect all phone numbers associated with the campaign, the 1-2% of overall volume blocked daily went down to 0%. Once this call blocking issue was solved, this customer was able to increase average calls delivered daily from 18K to 250K calls.
- 1,289% increase in daily calls delivered (from 18K to 250K)
- 872% increase in live answer rate
- 0% of calls blocked at the carrier level
- Improved agent productivity & outbound campaign performance
Why This Matters
In insurance sales, every call counts. Blocked or mislabeled calls mean lost opportunities to engage prospects, wasted agent time, and missed revenue. Protecting your phone number reputation ensures your calls reach the right customers, driving higher contact rates, better conversions, and stronger agent productivity — all critical to meeting growth and retention goals.
Conclusion
Numeracle’s Number Reputation Management empowers insurance providers to overcome hidden call delivery barriers, safeguard their brand, and maximize outbound performance. With improved call reach and trust, agencies unlock their full sales potential and build deeper customer relationships.