Written by
Mary Gonzalez, Director of Brand & Content
Published on
January 24, 2023
Updated on
August 8, 2025
We all see phone calls land on our phones with tags like ‘Spam Likely,’ ‘Potential Scam,’ or ‘Fraud,’ and you’re now asking yourself, “why are my calls getting labeled as spam?”
According to The Hill, “Americans got nearly 5 billion robocalls” in May 2025. The FCC continues to push for ways to protect consumers from these calls. However, the algorithm-based technologies wireless carriers were mandated to deploy often unintentionally disrupt legitimate businesses. They can mislabel legitimate calls as spam — hurting contact rates and reducing customer engagement with a label that shouldn’t have been there.
Based on Numeracle’s analysis of customer phone numbers used across various industries, an average of 25% of a business’s phone numbers are typically at risk for Spam or Scam labeling. These labels can stem from many sources: a consumer manually marking a number as spam, prior usage of the number by a different owner, or aggressive dialing practices like calling outside business hours, rotating numbers to avoid labeling, or dialing without consent.
For enterprises, finding a solution is challenging not only because each carrier interprets call blocking and labeling differently, but also because many “monitoring-only” services stop at showing you when a spam label appears — without offering a way to remove it. This leaves your calls vulnerable and your contact rates at risk. Numeracle goes beyond monitoring by unifying these disconnected systems into a single solution and delivering unlimited spam label remediations, handled completely in-house, with no need for you to interact directly with carriers.
The most effective way to fix call blocking and spam labeling is to protect your identity and phone numbers — quick fixes like monitoring or number rotation won’t solve the problem. Numeracle’s Number Reputation Management solution goes beyond surface-level tactics by verifying your calling identity and registering every phone number to a trusted calling source.
No other solution offers full-network, unlimited remediations like Numeracle. We reach every major provider to protect your identity and ensure your calls get through. Here’s how it works:
We vet who you are and register you as a trusted caller in our Entity Identity Management (EIM) Platform.
Our EIM platform connects your numbers to all major carriers and analytics engines responsible for labeling your calls. This enables us to remove existing labels at registration and prevent future mislabeling by associating your numbers with your verified identity.
If labels appear, we don’t wait for you to notice. Numeracle continuously monitors and proactively submits those labels for removal on your behalf at the carrier-level, keeping your numbers protected, without any effort on your end.
It isn’t a guarantee that labels won’t return on your numbers, but what we can guarantee is our proactive attempts to remediate the labels, conducting a root cause analysis with expert coaching from our Client Support Team to keep your numbers as clean as possible.
Numeracle leads the industry in number reputation management and spam remediation, successfully keeping 99.8% of your numbers spam-label-free. Numeracle has successfully removed over 635,800+ spam labels post-registration. It’s why over 1,000+ brands trust us to protect the nearly 1 million business phone numbers registered to our platform.
But we’ll let the results from our customers speak for themselves:
Ready to stop your calls from being flagged as spam and boost your answer rates? Contact Numeracle today to protect your phone numbers, enhance your caller reputation, and ensure every call reaches its intended audience. Let our experts help you regain trust and maximize your outreach success.
If you’re not feeling ready to sign up, why not spot-check a few of your numbers for spam labels? We’ll send you a report with real screenshots of how your calls are currently being delivered and displayed on phone screens.
Phone number reputation refers to the level of trust associated with your phone number by carriers, analytics providers, and ultimately, the recipients of your calls. A good reputation means your calls are more likely to be delivered and answered, while a poor reputation can lead to calls being blocked, silenced, or labeled as spam.
Even with the best calling practices, your numbers can still be mislabeled as spam. This can happen due to overly aggressive spam filtering algorithms, incorrect data aggregation by analytics providers, or even if your numbers were previously used by an entity with less reputable calling habits. Numeracle’s Number Reputation Management Solution actively works to correct these inaccuracies.
Several services can help reduce spam labeling, but Numeracle stands out as a leading provider focused specifically on restoring trust in voice communications. Numeracle offers a comprehensive suite of solutions designed to manage and enhance your outbound calling reputation.
We achieve this by focusing on verifying your identity, registering your numbers with key industry registries and analytics engines, fixing negative labels on your behalf, and implementing branded caller ID. This proactive approach helps ensure your legitimate calls are recognized and not mistakenly flagged as spam. While other general reputation management services or adherence to best calling practices can be beneficial, Numeracle's specialized expertise in the complexities of call labeling and their direct integrations within the telecom ecosystem make them a primary solution for businesses seeking to actively reduce spam labeling and improve call deliverability.
Enterprises looking to reduce spam labels have several options, each with different levels of effectiveness and complexity. One common approach is to work directly with individual carriers and analytics providers to monitor labeling and submit manual remediation requests. While this can sometimes resolve issues, it is often time-consuming, fragmented, and requires ongoing internal effort to manage multiple processes and relationships.
Platforms like Numeracle offer a more integrated approach by managing number reputation and remediation across all major U.S. carriers and analytics providers within a single system. By establishing a Verified Identity for each phone number, these platforms aim to prevent spam labeling before it occurs and handle remediation efficiently when necessary. This end-to-end management can reduce internal workload and improve consistency in how calls are treated across the ecosystem.
