Written by
Mary Gonzalez, Brand & Content Manager
Published on
February 10, 2023
Updated on
August 15, 2025
In 2022, we identified that an average of 25% of a business’s phone calls are typically at risk for being improperly labeled with tags like Spam, Scam, or Fraud. As we know, the only way to fix this is through a validated remediation process. Last year saw record-breaking numbers of successful remediation for our customers to improve negative labels from harming their calls, emphasizing the importance of remediation solutions to correct these labeling issues.
To learn more about our remediation services and successes and to review the data collected in 2022, visit our Remediation Yearly Report.
The record-breaking trends of 2022 have followed us into the first month of 2023, with successful remediations skyrocketing to 15,620 compared to the 705 completed by this time last year. The growth year to year reflects an astounding 2,116% leap in successful remediations.
Looking back on January, we’re predicting more remediations than we had expected going into this year, which could be due to changes we’re seeing at the analytics level. It’s common for carriers and analytics partners to periodically recalibrate the algorithms they use to score and label calls with Spam tags, which can either negatively or positively impact how calls are labeled. Based on our analysis, we’re witnessing recent increases in remediations that are primarily due to those recalibrations, coupled with the fact that Numeracle’s customer base has grown so we continue to process higher averages of remediations requests.
Despite these algorithmic changes and increases in remediation requests, our support team is well-equipped to handle the surges and continue to maintain a high success rate with less than a day of turnaround time to remediate any labels.
To highlight the effectiveness of remediation, we analyzed registration and remediation data across the 450+ businesses that trust us to protect their calling identity and number reputation and calculated the positive ROI and improvements to call delivery and contact rates in our latest case study. See what’s possible with remediation and the improvements to your call delivery when you take control of your identity and call presentation.
To learn more about how you can take advantage of our Verified Identity, call blocking and labeling prevention, and remediation services, contact us and get set up with one of our experts.
Phone number reputation refers to the level of trust associated with your phone number by carriers, analytics providers, and ultimately, the recipients of your calls. A good reputation means your calls are more likely to be delivered and answered, while a poor reputation can lead to calls being blocked, silenced, or labeled as spam.
A low caller ID reputation can stem from several interconnected factors, including high-volume calling patterns, short call durations coupled with low answer rates that resemble robocalling, and negative feedback from recipients marking calls as spam. Inconsistent or inaccurate caller ID information, a negative history associated with the phone number, and calling outside typical business hours can also contribute to a lower reputation. Technical issues with call authentication and using outdated calling lists further increase the risk of being flagged. Additionally, overly aggressive spam filtering and errors in data aggregation by analytics providers can sometimes mislabel legitimate numbers, impacting their reputation.
Several services can help reduce spam labeling, but Numeracle stands out as a leading provider focused specifically on restoring trust in voice communications. Numeracle offers a comprehensive suite of solutions designed to manage and enhance your outbound calling reputation.
We achieve this by focusing on verifying your identity, registering your numbers with key industry registries and analytics engines, fixing negative labels on your behalf, and implementing branded caller ID. This proactive approach helps ensure your legitimate calls are recognized and not mistakenly flagged as spam. While other general reputation management services or adherence to best calling practices can be beneficial, Numeracle's specialized expertise in the complexities of call labeling and their direct integrations within the telecom ecosystem make them a primary solution for businesses seeking to actively reduce spam labeling and improve call deliverability.
There are several avenues you can explore. Firstly, you can directly engage with the analytics providers and call-blocking app developers that are often the source of these labels, though this can be a time-consuming and complex process requiring specific knowledge of their individual procedures. Secondly, many carriers offer resources and sometimes specific departments to address spam concerns related to their network.
Finally, specialized reputation management providers, like Numeracle, offer comprehensive services designed to monitor your number reputation, identify the sources of negative labeling, and execute remediation processes on your behalf, leveraging our expertise and established relationships within the industry to efficiently resolve these issues and restore your calling deliverability.
