Written by
Team Numeracle
Published on
April 11, 2025
Updated on
July 2, 2025
Last April, Americans received over 4.4 billion robocalls — most of them tax scams. The most common promised to wipe out your debt while another popular one claimed your back taxes had been moved to “non-collectible” status as part of some vague economic recovery program.
These calls don’t stop when Tax Day hits. They stick around for weeks. For businesses trying to reach customers during April and May, that means two things:
The Internal Revenue Service (IRS) has highlighted various tax scams in its annual "Dirty Dozen" list, warning taxpayers about schemes ranging from phishing emails to fraudulent phone calls.
A notable example involves scammers posing as IRS officials, contacting individuals via phone, and demanding immediate payment for alleged back taxes. These impostors often threaten legal action or arrest if the victim does not comply. In a recent case, five individuals were arrested for impersonating IRS agents in a phone scam that defrauded over 1,000 people out of approximately $2 million.
Fortunately, there’s still time to get ahead of the chaos. With the right strategy and partner, businesses can shore up their calling operations for tax season — and keep reaching customers through April and May.
During tax season, the risk of your calls being mislabeled as spam increases significantly. Numeracle’s multi-industry analysis found that 25% of a business’s numbers are at risk of being flagged, with this risk climbing during high-alert periods like tax season.
Numeracle’s Number Reputation Management solution helps businesses register their identity and verify exclusive ownership of every number they use. This registration extends across all major wireless carriers and the top call-blocking and labeling analytics engines, thanks to our direct relationships with each of them.
This process sharply reduces the chance of an incorrect spam or scam label. In fact, more than 98% of numbers registered with Numeracle stay label-free at all times. If something does slip through, Numeracle’s remediation team jumps in fast, usually resolving the issue before you even know it happened. The average turnaround time is just 1.5 days.
Even if your number is label-free, tax season makes people cautious. If they don’t recognize the number, they might not pick up, no matter how legitimate the call is.
That’s where step two comes in: Smart Branding. It adds your business name to outbound calls so customers know who’s calling, and they’re more likely to answer or call back.
Numeracle understands that not every call needs branding. That’s why we analyze your call and customer data to only apply branded caller ID where it makes the biggest impact — maximizing ROI and keeping your spending efficient. Smarter strategy, better results.
The results speak for themselves:
Combining Reputation Management with Smart Branding — all through one trusted platform — is the most effective way to get your calling strategy ready for tax season. Every business knows April and May bring a whole lot of hang-ups. If your strategy isn’t ready, you’re leaving opportunities (and revenue) on the table.
These solutions are easy to implement, highly effective, and more important now than ever. See if Numeracle is the right fit for your business today.
Phone numbers are often flagged as spam due to a combination of calling behaviors, the number's history, and recipient feedback. High call volumes, particularly from a single number, short call durations with frequent hang-ups, and low answer rates signal potential unwanted activity to carriers and spam detection algorithms. Repetitive dialing of the same numbers and calling outside typical business hours can also contribute to spam labeling.
Furthermore, if a phone number has been used for spam or scam calls in the past, that negative history can stick with the number, impacting its reputation even for legitimate new users. Crucially, when recipients manually mark a number as spam on their devices or through third-party applications, this feedback is widely shared and significantly impacts a number's reputation.
Technical issues, such as problems with STIR/SHAKEN authentication or inaccurate caller ID information, can also lead to spam flags. Finally, using outdated or unconsented calling lists increases the likelihood of recipients marking calls as spam. Ultimately, a number's spam status is a dynamic assessment based on calling patterns, historical use, technical validity, and direct user feedback, a challenge that services like Numeracle’s Number Reputation Management solution address through monitoring and remediation.
Several factors can prevent your branded call from displaying correctly. First, ensure the registration process with your branded calling provider is fully completed, and all submitted business details are accurate and adhere to their guidelines. Compatibility limitations with the recipient's mobile carrier and their specific phone device significantly impact what information can be displayed.
Conflicts with existing Caller ID Name (CNAM) data can also override your branded information. Also, if your phone number has a negative reputation or is flagged as spam by receiving carriers or third-party apps, the branded details may be ignored or the call blocked entirely. Finally, the distribution of updated caller identification information across various carrier networks can take time, costing you time and money.
Removing a spam label can be a complex process. It typically involves identifying which entities (carriers, analytics providers, apps) have flagged the number and then engaging with each of them to request a review and removal. This often requires providing proof of legitimate calling practices and can be time-consuming. Services like Numeracle offer to manage this entire remediation process on your behalf.
Manual remediation typically involves human agents identifying and addressing spam flags on a case-by-case basis, which can be time-consuming and resource-intensive, potentially delaying the resolution of negative labels, impacting call deliverability, and costing businesses ROI.
However, services like Numeracle offer automated solutions that leverage technology to continuously monitor phone number reputation, detect spam flags, and initiate remediation processes automatically, offering a faster and more scalable way to maintain a positive calling reputation and ensure consistent outreach to customers. The choice between these methods often depends on the volume of calls, the frequency of spam flagging, and the resources available to dedicate to reputation management.
