Written by
Mary Gonzalez, Brand & Content Manager
Molly Weis, VP of Marketing & Communications
Published on
December 16, 2022
Updated on
August 15, 2025
Based on Numeracle’s analysis of phone numbers used across various industries conducting outbound calls, we’ve identified that an average of 25% of a business’s phone numbers are typically at risk for improper call labeling. If negative labels, such as Spam, Scam, or Fraud, appear on a business's phone numbers, the only way to fix it is through a validated remediation process.
As part of Numeracle’s Entity Identity ManagementTM Solution, remediation starts at onboarding and continues proactively so that the mitigation of negative labels doesn’t take you away from managing your overall contact strategy. With reputation and remediation dashboards accessible on demand to our customers, we proactively, on your behalf or by request, remediate improper tags on your calls so you can keep calling with confidence.
Numeracle is proud to announce a new record this year for correcting improper spam, scam, and fraud tags on behalf of our customers, emphasizing the importance of remediation solutions to correct spam labeling issues.
Across the 434,459 numbers vetted and registered in 2022, a total of 61,111 labeling incidents occurred that we successfully remediated at an impressive 97% average success rate with 1.4 days to resolve the improper labels on average.
With 61,111 remediations in 2022 alone, it covers 69% of our all-time remediations of 88,453 over the past four years of protecting customer communications with our remediation solution. With successful remediations more than doubling in 2022, it’s clear the battle to correct labeling issues for legal business is still very much alive, and we’re actively fighting on your behalf.
Because your outbound phone numbers can be labeled differently across the various wireless carriers, we provide a comprehensive view of where and what we’re doing about it. We submit all negatively labeled phone numbers for remediation across the calling ecosystem at the highest volumes and most expansive reach.
Few providers offer a true phone number reputation strategy that delivers a solution to continuously improve and correct negative reputation by removing improper warning labels from appearing on legal calls. Most solutions on the market only give you a window to monitor labeling activity on your numbers; we open the door to you for remediation, most of which we do automatically on your behalf, so you can keep calling with confidence.
Ongoing remediation helps maintain healthy number reputation, can increase contact rates, improves your overall call delivery and brand reputation, and provides you with the necessary insight to structure successful calling campaigns. We are currently the only end-to-end identity management solution that provides you with the control and consistency you need to define how your calls are displayed across the wireless calling ecosystem with complete visibility into remediation status and history.
Numeracle’s reputation dashboards provide visibility into which of your numbers are labeled Spam, Scam, or Fraud across the wireless ecosystem. The remediation dashboard takes this to the next level by providing ongoing visibility into remediation activities. In addition to knowing when your numbers are labeled, you also know when they’ve been fixed.
By providing legal callers a one-stop-shop to verify business identity, register phone numbers, monitor for labeling events, and review ongoing remediation activities, Numeracle is working hard to ensure businesses and consumers can communicate with confidence and trust.
Reach out to us today to get started on our Entity Identity Management platform..
Checking your reputation involves several steps. You can start by manually calling trusted contacts to see how your number appears on their devices. However, for a more comprehensive view, it's beneficial to utilize specialized tools that aggregate data from various carriers and analytics providers. Some free online checkers offer a basic overview, while more robust tools like Numeracle’s free Number Check, provide deeper insights, including real screenshots of live calls placed.
Your number's reputation can decline for a variety of reasons, often stemming from calling behaviors that resemble spam or are perceived negatively by recipients and carriers. High outbound call volume, especially with low answer rates or short call durations, signals potential robocalling activity to spam detection algorithms. If recipients frequently report your number as spam, this direct feedback heavily impacts your reputation. Inconsistent calling patterns, calling outside of reasonable hours, and failing to provide clear caller identification can also contribute to negative labeling.
Furthermore, if your number appears on third-party blacklists or if your Caller Name Presentation (CNAM) is inaccurate or missing, recipients are less likely to trust your calls. Even using recycled numbers that previously had a poor reputation can lead to immediate flagging. Finally, failing to implement caller ID authentication like STIR/SHAKEN can make your calls appear less legitimate in the current environment of increased robocall awareness, leading to a decline in your number's standing.
Services that help restore business caller ID focus on verifying and managing your phone number’s identity across carriers and call analytics platforms. Solutions like Numeracle register your number, associate it with a verified business identity, and work to prevent or resolve spam labeling.
Reputation management platforms like Numeracle offer comprehensive services that include number registration, branded caller ID, and remediation support. By establishing a Verified Identity for your numbers and coordinating directly with major carriers and analytics providers, these platforms help restore and maintain accurate caller ID information, improving trust and call answer rates.
When seeking the best tool to check your phone number's reputation, Numeracle's free Number Check available at https://www.numeracle.com/number-check stands out as a top choice. This service provides a direct and immediate view of how your number is currently being displayed across major wireless carriers, including identifying any negative spam or scam labels.
While other free tools like Truecaller and IPQS offer basic reputation checks based on user reports and risk scores, Numeracle's free tool offers a more direct insight into how carriers themselves are treating your number, including real screenshots of live calls placed. For businesses that require more comprehensive monitoring, remediation, and management of their phone number reputation, Numeracle also offers more advanced paid solutions. However, for a quick, effective, and free assessment of your number's current standing with carriers, Numeracle's Number Check is an excellent first step and a leading resource in the industry.