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Branded Calling

The latest industry news on rich call data (RCD), caller ID, branded calling solutions on the market, call display capabilities and technologies.
Jun 10, 2025
4 min read

Service Providers Can Resell Branded Calling — Securely, at Scale 

Branded calling is now available for service providers—secure, verified, and ready to resell. Tap into a $73B market with Numeracle’s sVIP solution. See how.
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Jun 5, 2025
5 min read

What Are the Roles in the Branded Calling ID Ecosystem?

Explore the essential roles within the Branded Calling ID ecosystem and how they collaborate to ensure secure and verified caller identification.
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May 29, 2025
5 min read

Education Case Study: Connect With More Students Via Phone

Boost student engagement and call answer rates by eliminating spam labels. Learn how Number Reputation Management helps education providers connect with confidence.
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May 15, 2025
4 min read

Is Your CNAM Displaying Incorrectly?

If your CNAM isn’t displaying correctly, or showing a spam label, you’re losing trust, calls, and conversions. Here's how enterprises can take control of their brand display across the call ecosystem.
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What’s the best branded calling solution? Numeracle highlights how Branded Calling ID (right phone) builds trust while securely delivering calls, as the best branded calling solution on the market.
May 8, 2025
4 min read

What’s The Best Branded Calling Solution?

Explore how Branded Calling ID (BCID) delivers secure, trusted, and consistent branded calls with verified identity, solving spoofing, spam, and caller confusion.
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Apr 29, 2025
4 min read

Logos Don’t Stop Scams: The Fight for Caller Identity Integrity

What is the best branded calling solution? We recommend using the three pillars of trusted communication as your guide to selecting the most secure caller ID solution.
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Feb 19, 2025
3 min read

You’re Receiving FCC Consumer Complaints—Now What?

An FCC complaint doesn’t mean disaster—but ignoring it might. Learn how to uncover the reason behind complaints, protect your reputation, and improve your calling strategy with Numeracle.
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Feb 11, 2025
4 min read

FCC Warns Carriers: Shape Up or Face New Mandates

The FCC urges carriers to implement verified caller ID and strong KYC processes to fight illegal traffic. Numeracle supports industry-wide adoption of KYC.
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Dec 16, 2024
2 min read

Everything You Need to Know About Branded Caller ID and Its Benefits

Is your business losing customer trust? Discover how branded caller id can bridge the gap and enhance communication to turn every call into a trusted interaction.
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Dec 14, 2024
3 min read

Secure Branded Caller ID for Service Providers Has Arrived—Here’s How to Get Started

Are you a service provider? You can now offer Secure Branded Caller ID for your customers and prevent illegal spoofing on your network by joining the most secure ecosystem — no app required.
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Dec 10, 2024
3 min read

Holiday Retail Success Starts With Caller Identity

The holiday season is full of opportunities—and scams. Make sure your calls get through to customers with Numeracle’s solutions for clean numbers and trusted caller ID. Keep your business safe.
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Nov 26, 2024
2 min read

Tired of Phone Tag? Branded Calling Can Improve Enterprise Answer Rates

Branded calling can improve customer connections by showing the business name and logo, encouraging call pickups and conversion rates, reducing wasted time and resources playing phone tag.
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Nov 12, 2024
5 min read

This Technology Is the Future of Branded Calling

Discover how sVIP brings trust back to your phone calls with verified brand identity, logos, and call reasons right on your screen—no more wondering, “Who’s really calling?”
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Oct 8, 2024
7 min read

The Highest Level of Call Protection with Reputation Management

Numeracle's self-service Reputation Management Platform and industry-leading customer service stands above the rest.
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Aug 28, 2024
2 min read

Restore Trust, Recover Revenue: Phone Outreach in 2024

Reputation drives business success, yet many overlook the importance of protecting phone numbers, which are crucial to customer trust; solutions like Numeracle keep you protected.
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Aug 13, 2024
3 min read

Outbound Dialing Mistakes Are Costing Businesses

Adhering to best practices for outbound dialing can help your business avoid negative call labels during outreach.
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Jun 18, 2024
6 min read

The Values & Limitations of Branded Calling

What's possible with branded calling? When delivered accurately and securely, it fosters trust and creates a positive customer experience.
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Nov 10, 2023
5 min read

Mortgage Communications: Is it Time to Re-Think Your Outreach Strategy?

As many Mortgage Lenders turn to branded calling amid shifting markets, the need for a more tailored branding strategy becomes essential.
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Nov 2, 2023
6 min read

How to Pick the Best Branded Calling Solution for Your Business

Currently evaluating which Branded Calling Solution provider is right for you? Use this RFP checklist to ensure you're getting the most capable solution without hurting your ROI.
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Sep 27, 2023
5 min read

CNAM vs Branded Calling: Demystifying Identity-Enhancing Tech

It may seem like CNAM and branded calling both accomplish the same thing, but how they do it tells a different story.
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Jun 14, 2023
5 min read

Have You Done the Math?

Are you currently evaluating how to add a branded calling solution to your calling strategy? Here's how to make sure you're investing in the right solution and not overspending on a per-call basis.
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Jan 24, 2023
2 min read

Why are My Numbers Being Labeled as Spam?

Do you know if your calls are ringing through as Spam or Scam and preventing you from reaching your customers? Learn why this happens and how Numeracle is leading the way toward correcting it.
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Nov 11, 2022
3 min read

Analytics Engines Update Call Intent & Identity Display for Incoming Calls

Analytics engines have made an update that impacts the way certain calls display on incoming call screens using a call intent label instead of a name or number.
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Nov 3, 2022
5 min read

The Inside Scoop on Call Delivery: Part III

Part III of our Call Delivery FAQ series is on the heavy-hitting questions we get asked about branded calling and myth-bust some of the marketing ploys you may see that are overpromising the solution.
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Sep 16, 2022
2 min read

A Change in Caller Name Display for Incoming Calls

Apple's iOS 16 software update takes a step backward in providing authenticated caller information and caller name display for incoming phone calls to their devices.
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Jun 23, 2022
1 min read

Reinventing “Caller Identity” with Rich Call Data, Podcast

Rebekah Johnson joins Doug Green of Telecom Reseller for a podcast episode discussion on some misconceptions of branded calling and security considerations in keeping this tech out of the wrong hands.
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Apr 27, 2022
5 min read

Why We’re Still Talking About Phone Number Reputation

Maintaining a healthy phone number reputation is the answer within the big picture of your overall dialing strategy and the cornerstone to protecting your brand identity.
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Apr 21, 2022
6 min read

Trust in Branded Calling… Are we there yet?

Before branded calling can be successfully implemented on a large scale, we need to address potential vulnerabilities in identity security to ensure we can reach consumer and enterprise trust.
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Mar 15, 2022
4 min read

What’s in a Name? Is it Caller ID, CNAM, or RCD?

Understanding the key differences, limitations, and uses of Caller ID, CNAM, and Rich Call Data (RCD) for Branded Calling as they relate to the history and future of trusted caller identity.
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Nov 8, 2021
4 min read

Rich Call Data In A Post-STIR/SHAKEN World

Published by Forbes Technology, this article written by Numeracle's Chief Product Officer, Anis Jaffer, explores how branded calling solutions work and the need for authenticated branded assets.
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Aug 19, 2021
3 min read

A Conversation on Branded Calling

For PACE Community Insights, Numeracle and Avantive Solutions leadership discussed RCD technology, its reach, and the benefits of implementing a branded calling solution.
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Jul 16, 2021
2 min read

Caller Identity: Vetted, Verified, Branded, Displayed

Cross-industry team, including Numeracle, completes the first standards-based wireless call to combine authenticated Caller ID and Rich Call Data
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May 27, 2021
6 min read

STIR/SHAKEN Caller ID Authentication

What it takes to authenticate a call within the STIR/SHAKEN framework, from origination and attestation to termination and the checkmark.
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Jul 24, 2020
1 min read

T-Mobile Releases Free Caller ID Name Display to Subscribers

For those of you focused on Caller ID strategy, we have good news. Numeracle Verified Identities' Calling Names can now be displayed on T-Mobile.
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May 1, 2020
5 min read

Unanswered Calls Across Devices

Our review of call blocking, labeling, filtering, and screening technologies available from multiple carriers and device manufacturers.
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Jan 3, 2020
3 min read

Summary of the Pallone-Thune TRACED Act

The Pallone-Thune TRACED Act, bipartisan legislation designed to crack down on unlawful robocalls to consumers, has mandated STIR/SHAKEN, which will have repercussions across all areas of (...)
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It starts with an insight
Ready to take control of how your identity is presented to consumers? 
Are you curious about how your calls are being labeled? Maybe you know you have a problem and don't know where to start?

Contact us today and take the first step towards high quality and trusted connections.